A feature graphic is a mandatory asset, and you must upload it to your Google Play Console even if you don’t use a promo video with your store listing. A well-designed feature graphic is highly relevant for mobile games and can significantly impact video open rates. Keyword research and optimization should be an ongoing process. Keywords need to be verified in practice, and some may simply not be within our app’s reach, at least temporarily. Additionally, what users search for on Google Play is subject to seasonal fluctuations and trends and can change over time. It provides several built-in tools and features that support SEO practices, such as customizable headings, titles, meta descriptions, automatic sitemap generation, and robots.txt files.
Target Low-Difficulty Keywords
Structured data lets Google better understand information about your business. Schemas for local businesses can be applied to the address, opening hours, social media profiles, etc. As Google crawlers reach your website, they will easily get the vital information thus trusting you more and pulling your listing higher when doing Google Maps SEO. Local search has become a game-changer for businesses of all sizes. Whether you’re a neighborhood café or a fast-growing service provider, showing up in the right place at the right time can make all the difference. With more people searching for products and services “near me,” there’s never been a better moment to optimize your digital footprint for local customers.
We should strive to work as authentic business owners, SEO Anomaly providing massive value to our audience. Word of mouth marketing is the best form of marketing a business can have. Using Social Media sites like Facebook Business pages is a form of word of mouth marketing as people finding us after they have heard about us and connect. Go to accounts settings, privacy and check the box that allows your business page to show up on Google. Many times business owners are unaware of this setting and your Facebook page will not rank if this is not checked. If you are unsure what your keywords are, use the google keyword planner tool or the chrome extension Keyword Everywhere to validate them.
When we refreshed this search three times, it showed different ads each time. There are plenty of ads that are trying to rank for this keyword that won’t even show up here. They were ultimately beat out by these ads, which were given higher ad rank, due to a number of different factors. All of the ads here are “top” ad rank, because they’re showing up at the top of the first search page.
How to optimize your Google Business Profile
In the second variant, you’ll notice different recipes or cooking books. In the first point of this article, we’ve said that Google shows results that are helpful for users. Reach out to bloggers, online publications, and influencers that work in the same or similar industry. Within a few hours, Googlebot should re-index your new content.
Before we get into the strategies, let’s make sure we’re on the same page about what an optimized Business Profile looks like and why you need one. To help you visualize what you’re striving for and why, let’s take a look at a mockup of an incomplete Google Business Profile versus a complete and optimized one. First, define KPIs that align with your goals, such as organic traffic, conversion rates, and engagement metrics.
- For instance, almost all of the “best headphones” results specify the year in their titles and descriptions.
- Ranking in Google Sheets is a straightforward process once you get the hang of it.
- The “Position” column shows your average ranking over the selected time period.
- Before optimising and ranking in the Google AI overviews, you must ensure your website has the foundations in place.
- Back in 2019, Google told us it would be using mobile-first indexing on all new sites.
Google Maps SEO: The Ultimate 2025 Guide to Boost Your Local Visibility
The good news is there are keywords related to “iphone” that may be more attainable. After all, you sell iPhones, and your target audience is interested in them. Which is a strong indicator that searchers using this keyword probably want to see product roundups from peers and health experts. It’s important to understand that these listings are often called citations in the SEO world.
This page has many of the traditional metrics that typically correlate with high Google rankings. For example, the page uses the exact keyword in the page’s title tag and the H1 tag. Also, the domain is very authoritative (Ahrefs Domain Rating of 73).
This is a great way to boost your Google ranking for your website and for specific posts/pages on your site. Links from other blogs are signals to Google that your site is worth linking to. How can you get your blog (and your blog posts) to not only show up in Google’s search results, but actually rank higher than your competitors?
To do this you’ll need to understand what Google considers to be high-quality content and you’ll need to satisfy search intent better than the top-ranking pages. But having lots of broken links can lead to diminished rankings. Also it creates a poor user experience because people can’t find what they’re looking for. This is not about “keyword stuffing” – an outdated SEO concept that involves putting lots of keywords repeatedly into your content.